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Falling for Fashion
WRITTEN BY TAMARA GREGORY
What’s a die-hard Long Beach fashionista to do in these tough economic times?
Go shopping, of course. Only now that the most important meal of the day, (I’m
speaking of the first…OJ, eggs and toast, and not the last…dry martini with two
olives), costs twice today what it did a year ago, she’s got to be smart about it.
That said, is it possible to recreate all of
the hottest fall trends without leaving the
city limits, (gas is, after all, four bucks a
gallon), and without breaking the bank? Well,
yes! If only finding a reliable baby sitter, a convenient
parking space, or the perfect man was
this easy or this much fun.
First things first — The Trends. ![]() The Color Purple
Everyone knows purple is the color of royalty
and subsequently synonymous with pop legend
Prince, but Alice Walker in her Pulitzer Prizewinning
novel put it best, “I think it pisses God
off if you walk by the color purple…and don’t
notice it.”You don’t have to be a believer to recognize the value in being noticed. That’s the whole point isn’t it? Who wants to spend time, money and energy finding the perfect outfit only to walk into a room and have no-one say a word? Come on. We stylish women want to be noticed. We want to be complimented. So, whether it’s a violet purse, a magenta blouse, or an eggplant trench coat, remember that purple reigns supreme this fall. Belt It Out
For far too long shoes and purses have stolen the
spotlight, leaving belts to play a bit part as the
forgotten step-child of accessories. But, partially
thanks to Sarah Jessica Parker in Sex and the City
and the black studded number she wore in just
about every scene, no more! This fall belts are
![]() Ruffle Up Your Wardrobe
It’s no wonder this sexy-yet-girly look is a holdover
from spring. So, with any luck, you already
have some in your closet. If not, treat yourself to
a little drama and a whole lot of romance as only
ruffles can deliver. On the collar of a frilly blouse,
at the hem of daring dress, or anywhere in
between, ruffles say, “I feel pretty, oh so pretty,”
like nothing else.Nothing’s Better Than a Sweater Coat
Perfect for those notoriously cool California
nights and easier on the wallet than the East
Coast alternative of a statement coat. Not that
a sweater coat can’t make a statement. Coupled
with a tailored wool dress you’ll exude quiet
sophistication. Thrown over the southern Cali
uniform of tight t-shirt and jeans and Eureka!
You’re ready for whatever the day or night has
to offer.Boot Camp
![]() Now that you know the top five trends to look for, the question becomes…where to find them? Second Street offers a plethora of options. First up is Eden, by far the most pocket-friendly and lively shop on the Belmont Shore strip. There is plenty of purple sprinkled throughout the store, a particular favorite being a Re:Sound, A-line pocket skirt ($108) that could be worn bare-legged with ballet slippers or with tights and high heeled boots. Also be on the lookout for this item that covers two hot fall trends in one top – a Collective Concepts purple spaghetti strap blouse with petal-shaped ruffles draped across the chest ($63). Be sure not to leave the store without at least trying on the bargain of the day, a Marineblu black long sleeved peek-a-boo sheer ruffled blouse with a gathered waist ($40). Rock it casually with jeans or be red carpet ready and couple it with a tuxedo pencil skirt. Travel a few blocks down to Blue Windows, where former shop girl, now owner, Heather Duncan is all too happy to show you their varied collection of belts, with prices ranging from $58 for a Brave silver studded skinny to $155 for a wide half chocolate leather/half mocha colored mesh cincher. There’s also a very wicked Free People emerald green hooded sweater coat. The belt and aptly placed side pockets make this a figure flattering winner. Since jeans are a year round must-have, check out Blue Windows refreshing, modern, something-for-everyone collection of Kasil jeans. Next door, you’ll find the belle of the ball, otherwise known as La Bella. A ten-year city favorite for those in the know and a soon-to-be repeat haunt for those just hearing about the oh-so-chic boutique for the first time. From the moment you enter this cheery and not too cluttered shop, you know you’ve stumbled on to something special. Though by far the priciest shop on the strip, the quality of their merchandise is worth every hard-earned penny. If you could only afford to buy one thing this season, make it the ivory cable knit, double-breasted, sweater coat by Dolan ($460), a hometown girl who used to work at the store before striking out to become what is sure to be a designer to watch. She has a very inspired fall line of draping blouses, wool pleated skirts, and silk dresses. The back of the store is a treasure trove of a shoe salon. Standouts are a pair of Anouk camel suede western-style boots ($225) and a dressier pair of Dolce Vita midnight black suede, oval toe, flat heeled boots ($225). Now that you are properly armed with all the what and the where, there’s only one thing left to do… go shopping, of course. |
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